SCOPE: Signage | Social Media | Print Design
Marketing Collateral and Signage for The Flow Space
Print collateral, signage, social templates, and branded materials for a modern wellness yoga studio.
The Brief
The Flow Space is a new yoga and wellness studio that needed a suite of marketing materials to support its launch. The challenge was creating assets that worked at different scales and in different contexts; from grabbing attention on the street to rewarding loyalty at the front desk.
The Flow Space is a new yoga and wellness studio that needed a suite of marketing materials to support its launch. The challenge was creating assets that worked at different scales and in different contexts; from grabbing attention on the street to rewarding loyalty at the front desk.
The Approach
I developed a cohesive visual system from the ground up, establishing how the brand would appear across every customer touchpoint. Rather than designing isolated assets, I built a flexible system that could scale from a pull-up banner to a coffee cup, making sure the brand stayed consistent.
I developed a cohesive visual system from the ground up, establishing how the brand would appear across every customer touchpoint. Rather than designing isolated assets, I built a flexible system that could scale from a pull-up banner to a coffee cup, making sure the brand stayed consistent.
The Outcome
A suite of consistent brand materials across different formats, from large-scale signage to small loyalty cards, while maintaining the studio’s modern, warm aesthetic throughout.
A suite of consistent brand materials across different formats, from large-scale signage to small loyalty cards, while maintaining the studio’s modern, warm aesthetic throughout.
Deliverables:
A reception pull-up banner
Promotional flyers
Takeaway coffee cups
Loyalty cards
Social media templates
A reception pull-up banner
Promotional flyers
Takeaway coffee cups
Loyalty cards
Social media templates
