SCOPE: Packaging Design | Label Design | Printed Collateral
Product Packaging and Collateral for Sunday Rituals
Packaging design, printed collateral, and product label design for a contemporary homeware brand.
The Brief
To expand the Sunday Rituals product line and brand voice. The goal was to inject personality and move away from sterile minimalism toward a warmer, more playful aesthetic. The goal was to create a cohesive collection that brought personality to every touchpoint, from the candle labels to the unboxing experience.
To expand the Sunday Rituals product line and brand voice. The goal was to inject personality and move away from sterile minimalism toward a warmer, more playful aesthetic. The goal was to create a cohesive collection that brought personality to every touchpoint, from the candle labels to the unboxing experience.
The Approach
The focus was on creating a consistent visual system, not just individual assets. Each element needed to feel connected, so whether a customer saw the calendar on a wall or the candle on a shelf, the brand experience was consistent.
The focus was on creating a consistent visual system, not just individual assets. Each element needed to feel connected, so whether a customer saw the calendar on a wall or the candle on a shelf, the brand experience was consistent.
The Outcome
A diverse suite of assets including a 4-scent candle collection, a typography-led wall calendar, and an elevated unboxing experience with keepsake poster cards.
A diverse suite of assets including a 4-scent candle collection, a typography-led wall calendar, and an elevated unboxing experience with keepsake poster cards.
Deliverables:
A 4-scent candle collection
A typography-led wall calendar
Keepsake poster cards
A 4-scent candle collection
A typography-led wall calendar
Keepsake poster cards
